No, No Jimbo

Big PR News this week!

Jim Tressel, the OSU football coach, was fined $250,000 and suspended to 2 games next season because he apparently did not tell NCAA officials that he was aware of some "frowned upon" behavior by his players.  The details of the story you can get somewhere else, but I want to talk about the PR aspect of this story. Should OSU back Tressel if the NCAA comes to inflict a bigger punishment? Should Tressel be working on his own to improve his tarnished reputation? Should the players come to his aid?

I am not a sports fanatic by any means, so I am not completely aware of all the no-no's in collegiate level sports, but I do know that this is a good lesson in crisis communication for OSU, Mr. Tressel and his players.  They need to be working to get this stain off of their reputation. Let me know what you think about this story......I would be interested to hear from some people who are more sports savvy than I am.